2011-Ford-Evos-Concept-Doors-Open-Front-Motor-City

Is the 2014 Mustang the Ford Evos?

2011-Ford-Evos-Concept-Doors-Open-Front-Motor-City

With the 50th Anniversary of the Mustang looming in 2014, Ford is hard at work redesigning the legendary pony car. But just because the Mustang is an American icon, don’t expect the new Mustang to incorporate the same retro styling we have become accustomed to over the 20 years.

The 2012 Mustang is  leaving its competitors in the dust and is tearing up the drag strip, but lags behind the Chevy Camaro when it comes to launching off the showroom floor. With fewer Mustang being sold than any other time in it’s history, Ford will depart from the retro styling cues that defined Mustang product launches in 1994, 1999, 2005 and 2010.  With Baby Boomers retiring Ford must alter the Mustang’s principal demographic if it hopes to sell its muscle car to up and coming Gen X and Gen Y buyers. Enter the Ford Evos.

With the demise of the Panther Platfrom (the Lincoln Continental and Mercury Grand Marquis) the Mustang is the last remaining rear wheel drive car in Ford’s stable. When it was refreshed in 1999 the Mustang shared its underpinnings with the Lincoln LS sedan. Production of the LS ended in 2006 leaving the Mustang with sole use of its platform. As Ford looks to redesign the aging pony for its 50th anniversay sales no longer justify the millions it would cost for the it to have its own unique chassis. Sales have fallen over 60% for the Mustang since 2006.

2011-Ford-Evos-Concept-Motor-City-2Ford design chief J. Mays’ meteoric raise to fame came from such retro-futuristic designs as VW’s Concept 1 Bettle Bug, Ford GT,  Thunderbird,  Fairlane, Shelby GR-1 and “427”, but now Mays says that retro styling is dead. Yes, dead. Strong words for a man who owes his lively hood to sketching out modern interpretations of classics designs. The Mustang will go back to its roots by paring down it’s weigh and size.  One insider revealed,  “The design studios in Europe and Australia are working on it, as well as those in America. It will be smaller and closer in spirit to the original 1964 Mustang.”

Ford touted the Evos as a “sexy GT fastback”  with a “muscular trapezoidal form”  in Berlin last August. Ford’s wording caused us to announce, ” that the Evos is the 2014 50th Anniversary Ford Mustang, without the running pony or tri-tail lights”. A Wall Street Journal insider that has seen the 2014 Mustang confirms that the new Pony is based off the Evos concept.

The Evos is leaner and ever so slightly smaller than the current Mustang, but still very mean, and packs the all important visually aggressive stance for which the legendary muscle car is famous for. The newly launched 2013 Mustang GT has a larger grille that hints that it will incorporate a larger Evos’ styling grille in future designs. They sexy Evos is 9in shorter than the current steed, but 3in wider and 2in taller on a nearly identical wheel base. The production Mustang will lose the fancy  touch screens and gullwing doors, but keep the sexy sculpted body lines and fastback shape to become Ford’s first global pony. Hopefully one that will connect well Gen X and Y buyers who prefer the sleek Asian and European styling.

 

 

Mustang 50th Anniversary Show MCA

2014 Mustang 50th Anniversary Plans Revealed

Mustang 50th Anniversary Show MCA

The Mustang Club of America (MCA) revealed their plans to celebrate the Ford Mustang’s 50th anniversary on the original pony car’s birthday April 17th. The celebration will take plan at two locations from April 16-20, 2014, with Las Vegas Motor Speedway and Charlotte Motor Speedway playing hosts to the east coast / west coast events. Ford Motor Company, whom is among the sponsors of the event(s) will also play host to its own Mustang birthday bash to be held over July 4th in Dearborn.

All American Pony Car first debuted at the World’s Fair in New York on April 17th, 1964. Ford projected annual sales of 100,000 units of the coupe and convertible sports car, but sold through that amount in the first 90 days alone. The Mustang went on to set records sales of over 500,000 units in its first 12 months and topped a million units sold before the end of the 1966 model year. Ford quickly added three assembly line to keep up with production and added the fastback 2+2 and GT variants on the Mustang’s 1st anniversary.

Mustang Club of America Logo 50th Anniversary 2014 April 14-20The MCA is the result of Stan Jones placing a classified ad in the Atlanta Journal Constitution suggesting that classic Mustang owners meet for a car show at Stone Mountain Park on April 11, 1976. Thirty enthusiasts replied and attended that first event. By 1978 more than 100 were attending the bi-annual car show and the club was formed by Stan Jones, George White, Gary Goddard, Tom Taylor and 10 other s who attended the first business meeting. The club originally focused on the classic 1965-1973 Mustangs, but expanded in 1986 to include all Mustangs.  Today the club has more than 11,000 members and almost 200 regional chapters throughout the world, and more than 7 million Mustangs have been sold.

The Mustang Club of America has gone on to host the 30th, 35th, 40th, and 45th Anniversaries of the Mustang in cooperation with Ford Motor Company and other sponsors. Lowes Motor Speedway in Charlotte has was host to the first two events including the 30th Anniversary Show which President Bill Clinton attended along with his ’67 convertible flown in from Arkansas on a USAF C-141 jet transport.

The 50th Anniversary will mark the first time the MCA has held the Anniversary Show in two locations with the East Coast / West Coast format. The July 4th celebration at Ford’s Corporate Headquarters will most likely be the largest single gathering of Mustangs ever. We expect that show to follow the format of Ford’s recent 100th Anniversary Celebration.